Title
Today’s Vision, Tomorrow’s Tradition
Document Type
Thesis
Abstract
Texas State continues to gain recognition as one of the top public universities in the state. However, it is also one of the only schools its size in the country to still have a Football Championship Series, FCS (formerly known as Division I-AA) football program. In an effort to move the athletic program to the most competitive level, Football Bowl Subdivision, FBS, (formerly Division I-A), a public relations campaign was planned and then implemented by the Associated Student Government in spring of 2008. The goal of the campaign was to inform the student body about the potential of such a move, and to garner support for the athletic service fee increase that would be essential to taking the first step toward FBS.
Recommended Citation
Dabney, Alexis McClain, "Today’s Vision, Tomorrow’s Tradition" (2008). University Honors Program. Paper 70.http://ecommons.txstate.edu/honorprog/70
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Comments
Presented to the Honors Committee of Texas State University-San Marcos In Partial Fulfillment of the Requirements For Graduation in the University Honors Program, May, 2008.
Thesis Advisors:
Charles Kaufman
Dara Quackenbush